100 Habits of Successful Graphic Designers: Insider Secrets from Top Designers on Working Smart and Staying Creative
Even the most talented graphic designer won’t get far without savvy business and promotional skills. In the demanding realm of client and project management, any number of things can go wrong—resulting in lost clients, botched projects, even tarnished reputations. Now graphic designers in all disciplines can access valuable professional advice previously available only through expensive and time-consuming workshops and conferences. The book takes readers step-by-step through the entire design process—from landing a client to managing workflow and in-house dynamics to fueling creativity and perfecting a final project. Through insightful text and illustrative photos, the book highlights proven systems and procedures that successful designers have used to produce quality work and happy clients—every time. Straightforward and practical, this invaluable book allows designers to learn from the masters right in their own studios.
In need of advice? Just want to sounds off? Opening this volume is like grabbing lunch with a fellow designer to commiserate or celebrate. In its pages, noteworthy designers, both past and present, working in fields ranging from graphic design, fashion, architecture, typography, and industrial design sound off on every topic, ranging from deadlines, inspiration, competition, rules, respect, education, and handling criticism-all with a certain amount of irreverence. Their thoughts are boiled down into succinct, quotable quotes and one-liners that exemplify their character and demonstrate their philosophy on the world around them. Enjoy reading thought bites from everyone from Art Chantry, Margo Chase, Ed Fella, John C. Jay, Hideki Nakajima, Stefan Sagmeister, and Rudy VanderLans.
Joshua Berger is a founder and creative director of Plazm. Berger has been recognized by numerous design publications and award shows. He received the Gold Medal at the Leipzig Bookfair for his collaboration with John C Jay on the book Soul of the Game
. His most recent projects include the art direction and design of ESPN's Ultimate Highlight Reel
and development of the web site www.anit-war.us
, dedicated to distribution of anti-war graphics to activists globally.
Sarah Dougher is a composer, writer, musician and educator living in Portland, Oregon. Sarah teaches at Portland State University in the Women, Gender and Sexuality Studies department, and her academic interests focus around gender and popular music, and issues related to homeless youth and food security.