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The Package Design Book

Autor:

492,50 kn

Na zalihi

ISBN: 9783836519960Izdavač: Područje: Uvez: SKU: VBZ-1031875 Kategorije: , Oznaka: Jezik: EngleskiBiblioteka: vaGodina izdanja: 2010Format: 25.8*25Broj stranica: 432

The Package Design Book

Autor:

492,50 kn

Na zalihi

ISBN: 9783836519960Izdavač: Područje: Uvez: SKU: VBZ-1031875 Kategorije: , Oznaka: Jezik: EngleskiBiblioteka: vaGodina izdanja: 2010Format: 25.8*25Broj stranica: 432

From beverages to fragrances via hardware and electronics

TASCHEN has teamed up with Pentawards to produce the most comprehensive publication on package design available.

Anyone working in retail, household products, foods, fragrances or related industries knows that—whatever its intrinsic merits—a product is only as good as its packaging. Featuring over 250 projects in more than 40 categories from around the world, this book offers the broadest possible perspective on the current evolution of package design and how it influences consumer behaviour.

Featuring the world’s best packaging with in-depth case studies, it analyses how ground-breaking designs are developed by top design and branding offices. Divided into chapters by type—beverages, electronics, food, health & beauty, homecare & hygiene, luxury, pharmaceutical, store & retail—and indispensable for design and marketing professionals, advertisers, or anyone interested in this field, this book explains how to package a product that sells.

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From beverages to fragrances via hardware and electronics

TASCHEN has teamed up with Pentawards to produce the most comprehensive publication on package design available.

Anyone working in retail, household products, foods, fragrances or related industries knows that—whatever its intrinsic merits—a product is only as good as its packaging. Featuring over 250 projects in more than 40 categories from around the world, this book offers the broadest possible perspective on the current evolution of package design and how it influences consumer behaviour.

Featuring the world’s best packaging with in-depth case studies, it analyses how ground-breaking designs are developed by top design and branding offices. Divided into chapters by type—beverages, electronics, food, health & beauty, homecare & hygiene, luxury, pharmaceutical, store & retail—and indispensable for design and marketing professionals, advertisers, or anyone interested in this field, this book explains how to package a product that sells.

Recenzije

Još nema recenzija.

Budite prvi koji će recenzirati “The Package Design Book”

Ova web-stranica koristi Akismet za zaštitu protiv spama. Saznajte kako se obrađuju podaci komentara.

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